Radical Wax
DIRECTOR / REMI CRIBB
We teamed up with Radical Wax to create two powerful brand introduction videos that showcase their mission, mindset, and eco-centric approach to surf culture. These films tell the story behind their sustainable surf wax—designed for ocean lovers who care deeply about the environment. With visuals grounded in coastal life and a voice rooted in purpose, the videos highlight Radical Wax’s commitment to plastic-free packaging, ethical production, and a genuine passion for protecting our seas.
At 96 Studios, we specialise in video production for sustainable and purpose-led brands across Cornwall, Devon, and the UK. Whether you're launching an eco product or building awareness for your environmental mission, we help you connect with audiences through cinematic storytelling and values-driven content. If your brand stands for something bigger, we’ll help you show the world exactly why it matters.